Ecommerce product filters, used incorrectly, can drive visitors away from your site instead of driving more sales. Would you agree that’s a potential problem every ecommerce manager should investigate? At The Good, we’re often amazed to discover product filters working against the business, not for it. The incredible part is …
Product filters, or filtered navigation, narrows search results or listings on a product category page and helps shoppers to quickly find or discover products – improving the shopping experience for consumers and boosting sales for online merchants. The success of the filtered navigation system on an ecommerce site should be …
The php date() function returns a formatted date as a string and provides a lot of control over the format of the string that is returned. The PHP date() function accepts two arguments: date(format,timestamp) format – accepts a sting The date() optionally accepts a time stamp if omitted then current date …
PHP provides powerful tools for date arithmetic that make leveraging dates easy. PHP’s time() function gives you all the information that you need about the current date and time. It requires no arguments and returns an integer representation of the time.The integer returned represents the number of seconds elapsed since midnight GMT …
Attributes are the specifications that are compared between products in the Product Comparison. Attributes are originally created under Catalog > Attributes. In Catalog > Products, selecting an attribute will assign an attribute directly to a specific product. If OpenCart was just installed, it will be blank. Press “Add” and a form below …
The Components of Great Product Page Design Before diving into the details of how to optimize each aspect of your product page, let’s look at a great product page design example to understand how each of the components fit in and why they are important. Uniqlo Australia has an excellent example …
It is important to always remember that nomenclature dominates every platform, framework, and organization. Therefore be prepared to contrast, compare, and conceded to the fact that product options, variations, and attributes will be used interchangeably from one ecommerce shop to another. Therefore understand what each is helps one to identify …
A product option is used for products that come in different variations. Size and color are common examples of product options, but they can also be things like check-boxes or fields for custom text. Product options are made up of values. A size option would have values like small, medium, and large. For …
Data is nothing but facts and statistics stored or free flowing over a network, generally it’s raw and unprocessed. For example: When you visit any website, they might store you IP address, that is data, in return they might add a cookie in your browser, marking you that you visited …